RCS MESSAGE

Messages beyond delivery—seen, clicked, answered.

Bring branded content, service, and commerce into the native messaging inbox—without asking customers to download another app.

Verified brand conversationsBuild trust at first glance with a recognizable business identity.
A
Aero Official Store Verified business
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10:30
Do you have this in navy, size 42?
Delivered · Read · 10:31
Sent10:30
Read10:31
Clicked10:31
Replied10:31
VerifiedBrand identity in every conversation
RichCards, media, carousels, and files
NativeActions inside the messaging inbox
MeasuredDelivery, read, click, and reply events
Core capabilities

More than richer content. A direct path to action.

Turn each message into a trusted, measurable customer journey with the reach of carrier-grade messaging.

01

Verified brand identity

Brand agentTrusted display

Show your business name, logo, and verified status in the native inbox so customers know exactly who is speaking.

02

Rich media content

Rich CardCarousel

Combine images, video, headlines, descriptions, and swipeable cards to make products and services easier to understand.

03

Native interactive actions

Suggested repliesNative actions

Guide customers to open a link, call, view a location, make a selection, or continue a service flow without leaving the conversation.

04

End-to-end event tracking

Delivery receiptsInteraction events

Track submitted, delivered, read, clicked, and replied events to improve campaigns and orchestrate the next best action.

Message formats

The right format for every moment.

Start simple or build a visual, interactive experience. Click a format to preview how it works.

FORMAT 01

Text that can do more

Deliver a concise update and let customers respond or take action with one tap.

  • OTP and security alerts
  • Order and appointment updates
InnoPaaS · Verified

Your delivery is arriving today

Track the latest status or choose a safe delivery option.

Application scenarios

One channel, four high-value journeys.

GROWTH · DISCOVERY TO CONVERSION

Make every campaign shoppable.

Present new products, member benefits, and offers with visual cards that shorten the path from discovery to purchase.

Product launches and discoveryMember activation and offers
Verified businessYour private member drop is live

Explore the collection and unlock early access in one tap.

Operational insight

See what happens after send.

Use delivery and engagement events to understand each market, optimize content, and coordinate RCS with SMS fallback.

01 · DELIVERY

Delivery and read receipts

Compare performance by market, carrier, and campaign.

98.7%
02 · ACTION

CTA interaction tracking

Identify clicks, replies, and downstream business actions.

+23.4%
03 · AUDIENCE

Segment performance

Compare content and audiences to find repeatable growth patterns.

12 cohorts
04 · FALLBACK

RCS + SMS visibility

Understand unreachable users and fallback delivery outcomes.

Always on
Integration process

From market assessment to measurable launch.

Our specialists help align coverage, brand approval, message design, technical integration, and ongoing optimization.

STEP 01
01

Confirm target markets

Assess country, carrier, device coverage, business type, and the appropriate fallback path.

STEP 02
02

Create your brand agent

Prepare brand assets, entry points, and business information for registration and review.

STEP 03
03

Design the journey

Configure cards, buttons, replies, and webhooks for marketing, service, or verification.

STEP 04
04

Test, launch, improve

Complete API testing and use delivery and interaction events to keep improving results.

Frequently asked questions

RCS, clearly explained.

Still evaluating coverage or approval requirements? Our specialists can help.

RCS can display verified identity, rich media, cards, suggested replies, and native actions on supported devices and networks. SMS offers broader baseline reach. A coordinated fallback strategy lets both channels work together.

Availability varies by market, operator, device, and user configuration. InnoPaaS evaluates your target regions and recommends a launch and fallback plan before implementation.

Capability checks can route the message to a configured fallback channel such as SMS, helping preserve reach while maintaining visibility into the final delivery outcome.

Timing depends on the markets, brand-agent review, content approval, and integration scope. We help prepare the required materials and testing plan to keep the launch moving.

Yes. APIs and webhooks can connect RCS events to customer data, campaign automation, chatbots, contact centers, and internal workflows.

Give your next international message more ways to perform.

Tell us your target countries and business scenario. We will help evaluate coverage and recommend a practical launch plan.

Talk to an RCS expert
Contact us